The future of e-commerce is hazy for most e-tailers. There have been massive shifts across many sectors. Will these trends continue? How can you leverage these new opportunities?

Get insights into the evolving expectations of consumers from thought leaders and Canadian retailers. They’ll teach you strategies to stay agile, grow and lead the way, in a world of constant change and innovation.

Who should tune in

Medium-to-large-sized e-commerce businesses selling within Canada and abroad.

Experience Lead the Way on-demand

Convenience and connections

Experience unparalleled thought leadership from your home or office. Watch sessions you missed and share key insights and learnings with your network.

Takeaway resources

Download valuable resources from the Resource Hub that shed light on key trends and strategies and expand on our session topics.

Event details

On demand
On demand

Lead the Way Virtual Event 2021 Speakers

Learn how to keep your business agile and growing in a world of constant innovation and evolving consumer expectations with our on-demand experience.


Thought leadership from the comfort of home or office. Network with industry pros and ask questions during live Q&As.

On demand

Leading the way for business transformation

Alexandre Brisson | Vice-President, Business Transformation, Canada Post

Opening remarks from Alexandre Brisson on the journey of transformation and lessons learned in 20 years of experience spanning technology, logistics and supply chain management.

On demand

Insights and trends influencing tomorrow’s e-commerce industry

Naumi Haque | Senior Vice-President, Market Strategy and Understanding, Ipsos  
Ani Ieroncig | Director, Market Research, Canada Post

This session explores the latest market research from Canada Post and Ipsos to help you understand online shoppers today – so you can meet and exceed their expectations tomorrow.

On demand

Delivering digital transformation for e-commerce success

Shirl Gilani | E-commerce and Digital Transformation Leader, Deloitte Canada

In this session, Shirl Gilani shares practical advice for leveraging technology to transform e-commerce. Shirl discusses initiatives to help retailers define and deliver robust solutions, enhance scalability and increase online sales.

On demand

Retail roundtable: How Canadian brands are staying agile in a world of constant innovation

Ashley Freeborn | Founder and CEO, Smash + Tess
Marie Chevrier | Founder and CEO, Sampler
Amanda Chan | Marketing Manager, Abeego
Mamta Dogra (host) | Director of Parcels and E-commerce Enterprise Marketing, Canada Post

Hear first-hand from brands across the country on how they’re combining agility and resilience to find success in a new retail landscape. They share how they’ve infused customer-centric strategies into their business to foster positive experience and build long-term relationships.

On demand

Strategy in a world of disruption

Shawn Kanungo | Global Innovation Strategist 

Disruptive innovation is forcing everyone to reimagine their entire organizations. How do we survive? How do we disrupt ourselves before someone else does? Shawn Kanungo provides a roadmap for the future, exploring how to take an unexpected approach to innovation to remain competitive and relevant.