The holidays are a busy and challenging time for retailers, but with the right strategy in hand you can make the most of peak season. The key to a great holiday shopping season is being able to make informed decisions and predictions by knowing what’s trending and understanding changes in consumer behaviour. Our webinar – Holiday Season 2021: Predict, prepare and prosper – unwraps all you need to know.

We’ll share key findings from Canada Post’s latest exclusive ecommerce research study. This webinar builds on the lessons learned in holiday season 2020 and will help you plan, develop and execute strategies for a successful holiday season in 2021. It will also show you where you can make an impact in 2022.

You’ll be inspired to:

  • Build agility and flexibility across operations.
  • Generate long-term value through customer acquisition and retention strategies.
  • Deliver differentiated customer experiences across channels.

Event details

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Welcome and session overview
Mamta Dogra | Director, Parcels and E-commerce Marketing

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Predict:  Consumers are planning to spend and what helps them click the buy button.
Mamta Dogra | Director, Parcels and E-commerce Marketing

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Prepare: Irena Cerovina to provide her perspective on how ecommerce retailers are enhancing their shopping experiences in the current landscape.
Irena Cerovina | Digital Operations Leader, Retail & Consumer Markets at PwC

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Prosper: Discussion with Jacqueline Jacek on how their business changed in 2020, and what they’re planning for 2021
Jacqueline Jacek, Founder/Cocoanista | JACEK Chocolate.

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Closing remarks
Mamta Dogra | Director, Parcels and E-commerce Marketing