Unpacking the shopper’s journey: A roadmap to success
Wish there was a roadmap to business growth? There is. The ecommerce shopper's journey is heading in new directions – and it’s important for you to understand where it’s leading your business.
In this webinar, you’ll find everything you need to turn new habits and expectations into new opportunities for your business.
We share key strategies to help you revamp your online presence to improve efficiency, expand functionality and foster long-term loyalty.
This webinar will help you:
- Identify your biggest friction points in the customer journey and turn avid shoppers into raving customers.
- Examine the traits of top brands that succeed online and learn how to fuel strong brand experiences.
- Learn tactics to help your brand expand its reach across advertising channels and drive more traffic to your site.
- On demand
- eCommerce Canada
David Nagy is a technology and ecommerce expert and an avid entrepreneur. He has spent more than 15 years of experience working with small-to-large retailers, helping businesses accelerate in the areas of ecommerce, digital transformation and software-as-a-service (SaaS). He is well known as a co-founder of LiveOutThere.com – one of Canada’s leading online outdoor retailers. David has advised hundreds of businesses at every stage of maturity and has worked with some of the world’s most compelling brands, including Bayer, HBO Comedy, Virgin Mobile, Facebook (France), Wendy’s, General Motors and more. In the Canadian retail landscape, he has advised notable small-to-medium businesses such as Rocky Mountain Soap, Swimco, Fitterfirst, Livify, NuVessl, Nurosene, iTel Networks and many others
- Director, Parcels and eCommerce Enterprise Marketing
- Canada Post
Mamta has more than a decade of experience leading initiatives that directly address customer needs and support business growth. Her deep understanding of the market and customer influences has enabled her to launch direct marketing products and online solutions, develop communication strategies that are customer focused and curate segment-based content to support business development. Mamta leads a team responsible for developing and executing marketing strategies with a focus on nurturing customer relationships and driving growth of the parcels business.