Canada Complete rate cards

    The Canada Post Smartmail Marketing™ approach offers a range of targeting options with the most comprehensive direct mail lists in Canada.

    When you rent Canada Complete™ mailing lists, you access the biggest mailing lists in the country. You also get a wide range of targeting options to help you zero in on precisely the audience you want to reach.

    Rate cards for business or consumer audiences

    Canada Complete lists are available for consumer and business target audiences. Review the rate cards below to see targeting options and prices.

    1. Business audiences

    Canada Complete: Business Masterfile
    This comprehensive list of business names and addresses is refreshed and validated monthly, ensuring complete and accurate addresses (including suite numbers). Target by geography, industry codes, employee size, sales revenue, and more.

    Canada Complete: SOHO
    A business list from Canada Post that targets Canadian businesses operating from a residential address. This list is drawn from Canada Post’s mail delivery database and enhanced with third-party data sources

    2. Consumer audiences

    Canada Complete: Consumer Masterfile
    This comprehensive list of consumer addresses provides the best reach and market penetration of residential households in Canada, with over 13 million addresses.

    For added personalization and to help boost open rates, this list also includes a subset of 7 million consumer names from self-reported survey data and the telephone directory publishers.

    • E-commerce shoppers
      • E-commerce recipients — Only from Canada Post
        Reach online shoppers by targeting areas that receive the highest number of parcels from Canada Post’s parcel delivery database.
    • Other consumer lists
      • Automotive
        Customize your messaging with information on a household’s vehicle type, make and year.
      • Interests
        Target prospects who have indicated their interests through self-reported information.
      • Lifestyle (PRIZM5)
        This list classifies neighbourhoods by 66 lifestyle types, providing insight into consumer behaviour.
      • New Occupants
        Target prospects who have recently moved to a new home.
      • New Addresses
        Target newly constructed residential addresses that have just started to receive mail delivery.

    3. Canadian Business Farms

    Target Canadian Business Farms
    Target Canadian business farms, by leveraging our unparalleled address knowledge, farms are identified by an address-type flagged in our mail delivery database. Farms includes residential and business buildings associated with a defined area of land used to raise crops, animals or fish.

    NOTE: Farms on this list does not necessarily have to belong to any farming association to be classified as a farm. Records include a custom designator, address and postal code.