Get audience insights

    Optimize your marketing by profiling your customers and analyzing campaign responses

    Use key attributes, including lifestyle and demographics, to better understand who your best customers are, then identify and target prospects with similar traits.

    Measure campaign results to optimize your next campaign using response analysis or foot attribution.

    Talk to an expert

    How to get the most from your campaign dollars

    Target the right customers for your marketing message. We’ll help you analyze your data before and after your next marketing campaign.

    Before your campaign

    Use profiling to build a stronger acquisition strategy to help target the right people.

    Have our experts examine your existing customer base to:
    • Uncover the characteristics of high-value prospects. 
    • Identify rich geographic clusters to target.

    After your campaign

    Narrow the focus of your ongoing marketing efforts by analyzing your last campaign. Use response analysis to identify prospects you believe are more likely to respond.

    Our experts will dive into:
    • Response rates 
    • Profiles of who responded
    • Foot traffic attribution

    How to get started

    Get in touch with us online or call 1-877-281-4137 to work with one of our experts.
    Talk to an expert

    Support

    Find rate cards for Canada Complete mailing lists How to prepare scannable mail for machine processing

    Useful links

    See our full e-commerce offering

    We offer end-to-end solutions for your e-commerce business. From checkout to fulfillment, delivery and returns you can give your customers an ideal online shopping and receiving experience.

    Explore e-commerce solutions
    Find customers for your business

    Start a direct mail marketing campaign to reach new customers or connect with existing ones. Expose your brand to new audiences when you send flyers, samples, postcards and more to their mailbox.

    Launch a campaign

    Tips and insights

    The brain doesn’t lie: Neuromarketing study looks at sequencing and channel combinations

    Read our blog

    Planning a direct mail campaign in 6 simple steps

    Read our blog

    Harnessing direct mail and digital marketing drives customer engagement

    Read our blog

    Tips and insights

    Tips and insights

    The brain doesn’t lie: Neuromarketing study looks at sequencing and channel combinations

    Read our blog

    Planning a direct mail campaign in 6 simple steps

    Read our blog

    Harnessing direct mail and digital marketing drives customer engagement

    Read our blog