Coastal Contacts, parent company to Coastal.com and ClearlyContacts.ca is the world’s top seller of prescription eyeglasses and one of North America’s leading contact lens vendors. Because of its global customer base, Coastal needed international address validation during online checkout. They turned to AddressComplete, which validates addresses in 240 countries.
AddressComplete helped ensure more parcels made it to their destination, and that checkout was easier and faster for online shoppers.
“We originally piloted AddressComplete on our Canadian site only. Once we realized just how much it improved the address quality and customer experience, we implemented it on the majority of our international sites.”
– Nancy Morrison, Chief Operating Officer
See AddressComplete in action at ClearlyContacts.ca and Coastal.com.