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INCITE marketing magazine

Marketing
Insights

Directions and Directness: Direct mail has become a key channel for a post-Web 2.0 world

By Canada Post
Marketing
Insights

Generation Ex: Consumers happy to break up with personalization that doesn’t meet their needs

By Michelle Lee
Marketing
Insights

‘If I wanted water …’: Personalization lessons I learned while watching TV in the 90s

By Jeremy Ages
Marketing
Insights

Crowning achievement: Princess Auto delivers royal retention campaign with direct mail

By Canada Post
Marketing
Insights

Growing opportunities

By Canada Post
Marketing
Insights

Mapping your way

By Canada Post
Marketing
Insights

The work of visualization

By Canada Post
Marketing
Insights

Cultural Disruptors

By Shawn Kanungo
Marketing
Insights

The addressability landscape

By Sonia Carreno
Marketing
Insights

Appetite for attribution: Grocer’s hunger for direct mail grows

By Canada Post
Marketing
Insights

Mistaken identity: Rethinking who customers are in a post-pandemic world

By Canada Post
Marketing
Insights

The path to home

By Marie Lena Tupot
Marketing
Insights

Direct, naturally

By Canada Post
Marketing
Insights

Upside of down

By Canada Post
Marketing
Insights

The way of the butcher

By Normand Miron
Marketing
Insights

Joy meets world – reuniting our digital and physical selves requires an integrated mindset

By Amanda O’Donovan
Marketing
Insights

Sense and sensibility

By Diana Lucaci
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