Connect, captivate, convert

Do it all with Canada Post
Smartmail Marketing™.

Connect with people
who matter.

Target the right audience and deliver your message to their homes – where decisions are made.

Captivate with
impactful experiences.

Turn the heads of your ideal customers with memorable experiences delivered to their door.

Convert insights
into action.

Engage your audience with integrated campaigns that motivate them to take action.

Meet your marketing goals
with help from our experts.

Smartmail Marketing™ works.


92% of Canadians said they read direct mail.


88% of Canadians visit a store or go online after receiving a direct mail piece.


51% of consumers either purchased a product online or in store as a result of direct mail.


39% more time is spent with integrated direct mail and digital campaigns than with digital-only campaigns*.

Make it work for you

Use Smartmail Marketing to:

Reach every Canadian mailbox

Find new customers similar to
your best customers

Target your ideal customers

Get in the mailbox

Explore our hardworking solutions with an expert.

Contact us

Get inspired

Explore INCITE magazine

Discover the latest marketing ideas, get tips to improve your marketing effectiveness and discover inspiring campaigns.

Explore now
Explore now

Read success stories

See who's using direct mail and find out exactly how they're using it to achieve their marketing goals.

View all case studies
View all case studies

Hear from happy customers

“If there is a segment you're after, Canada Post will connect you to those people.”

Ashley Pharand
Acquisition Marketing Manager, Alberta Motor Association

“When one segment doesn’t receive direct mail, that segment tends to not perform as well – they buy fewer tickets.”

Jaime Fletcher
Marketing Manager, Arts Club Theatre Company

“I built my life on direct mail. It’s a first-class way to communicate with people. It’s tangible. You can touch it. You can see it.”

Spyros Christopoulos
Co-owner and Co-founder, Barbies Restaurant

“...we believe they saw our direct mail and got more engaged with our Facebook ads as a result.”

Jake Blumes
Marketing Specialist, Grants International

“It’s proven that direct mail can work for us and it’s now an integral part of our marketing mix.”

Ryan Dennis
Director of Communications, Nature’s Emporium

Explore direct mail resources and tools

Precision Targeter™

Target your ideal customers, prepare and pay for your direct mail campaign with our easy-to-use online tool.
Target your audience
Target your audience

Smartmail Marketing partners

Let a professional create and/or manage your campaign for you – design, targeting, printing, mail preparation etc.
Find a partner
Find a partner

The Essential Guide to Direct Mail

Plan, integrate and execute your own direct mail campaigns that get results with our free guide.
Get the guide
Get the guide

Get answers to direct mail questions

Didn't find the answer you are looking for? Contact an expert

Didn't find the answer you are looking for? Contact an expert

Didn't find the answer you are looking for? Contact an expert

Didn't find the answer you are looking for? Contact an expert

Grow your business

Solutions for Small Business

Grow your small business with tools, resources, insights and discounts on shipping and marketing from Canada Post.

Explore solutions
Explore solutions

Think like an ecommerce leader

Find the latest research, guidance and tools you need to stay one step ahead of consumer expectations – and your competition. We’re here to help your business thrive online.

Visit hub
Visit hub

Find out how you can make your marketing more effective.

Contact an expert

CPC/ Kantar, SMM Stats Update, CPC 18-216, 2018.
Canada Post, Connecting for Action, September 2016.