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Marketing
Insights

Creative is key: How to make the most out of your direct mail campaigns

By Canada Post
Marketing
Insights

Growing opportunities

By Canada Post
Marketing
Insights

Mapping your way

By Canada Post
Marketing
Insights

Recession-proof your marketing

By Canada Post
Marketing
Insights

Appetite for attribution: Grocer’s hunger for direct mail grows

By Canada Post
Marketing
Insights

Mistaken identity: Rethinking who customers are in a post-pandemic world

By Canada Post
Marketing
Insights

Reconfiguring identity

By Canada Post
Marketing
Insights

Targeting for impact

By Canada Post
Marketing
Success stories

Level up your creative with these ‘cheat codes’

By Canada Post
Marketing
Insights

The omnichannel value of direct mail

By Canada Post
Marketing
Insights

The path to home

By Marie Lena Tupot
Marketing
Insights

Upside of down

By Canada Post
Marketing
Insights

Now that makes scents – inflated innovation brings customer sampling home

By Canada Post
Marketing
Insights

Once upon a time – interactive storybook sprinkles magic on customer experience

By Canada Post
Marketing
Insights

Everybody’s cup of tea – changing the channel stirs emotions and increases redemption rates

By Canada Post
Marketing
Insights

Altitude adjustment: Altitude Sports uses catalogues to climb to new heights with customers

By Canada Post
Marketing
Insights

Sense and sensibility

By Diana Lucaci
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