Standard card and postcard requirements

Standard cards and postcards must meet the requirements outlined on this page.

How to make changes to the Adobe Illustrator template

  1. The Adobe Illustrator™ (AI) template is driven by layers. In AI, go to WindowLayers if the layers palette is not already displayed. See template features below to learn about the different layers.
  2. Click on the eye icon of a layer to show or hide the layer.
  3. Save the file or export it to any preferred file-type after you make edits or layer changes.
  4. Your artwork is now ready for your next mailing campaign.

Please note: Check the Adobe website periodically to make sure you have the latest template version.

Template features

There are a variety of features available to use in the Adobe Illustrator template.

A screenshot of the different layers in Adobe Illustrator
  1. Indicia layers. A variety of postal indicia are included on separate layers. Select the appropriate layer or indicia required for your mailing.
  2. Destination address layer and return address layer. You can edit the addresses on the destination address layer and return address layer as required.
  3. Address and postage zones layer. The address and postage zones layer outlines the areas set out for the placement of addresses and postage. The address must appear in the areas outlined.
  4. Graphics and quiet zones layer. The graphics and quiet zones layer outlines the areas set out for the placement of text or images/graphics and quiet zones which must be kept free of graphics and text (other than address information).
  5. Graphics sample layer. The graphic sample layer has an example of graphics/text and colours applied to the mail item.

Please note:

  • We developed the Machineable Mail Advisor tool to help you design envelopes, self-mailers, and cards that meet our Machineable specifications. By delineating the areas that are reserved for addressing and postage, the tool is also meant to highlight and give you the opportunity to leverage the areas available for customization. The tool is based on our Machineable Mail designing module and outlines the basic design requirements for Machineable items.
  • For complete requirements, you must consult the applicable customer guide for your chosen service.
  • This tool allows you to download a mail template and then modify certain elements using the design software of your choice. But, if you alter the size or layout of a template, it may render the item out of specification, potentially disqualifying it from the expected services or applicable prices. Such modifications may also impact envelope/card manufacturing or postage costs. It’s your responsibility to make sure that final printed envelopes, self-mailers, or cards meet all requirements.
  • We’ve made reasonable efforts to make sure that the Machineable Mail advisor is accurate at the time of release but we accept no liability for any potential inaccuracies or omissions.
  • ™ Trademark of Adobe Systems Inc.

Standard horizontal card or postcard template

A Standard card or postcard with postage zone, return address zone, and destination address zone highlighted

Layer 1

  1. Postage zone. The postage zone is found in the top right of the card. The postage zone must be approximately 35 mm from the top and 74 mm from the right edge of the card. If using a postage meter, the postage zone is 35 mm by 100 mm.
  2. Return address zone. The return address zone is found in the top left of the card. The return address zone itself is to be located at least 15 mm from the top of the destination address.
  3. Destination address zone. The destination address zone is found 35 mm down from the top, 10 mm from the left side of the card, 10mm from the bottom, and 10mm from the right side of the card. 
A Standard horizontal card or postcard with postage zone, quiet zone, and graphics zone highlighted

Layer 2

  1. Postage zone. The postage zone is found in the top right of the card.
  2. Quiet zone. The quiet zone is found around the address on the card. The quiet zone is to be at least 5 mm from the top, right, bottom, and left of the address.
  3. Graphics zone. You can place graphics anywhere outside the quiet zone.
A Standard horizontal card or postcard with graphic

Layer 3

An example of a Standard horizontal card or postcard with graphic.

Standard vertical card template

A Standard vertical card with postage zone, return address zone, and destination address zone highlighted

Layer 1

  1. Destination address zone. The destination address zone is found 35 mm down from the top of the card, 10 mm from the left side of the card, 10mm from the bottom, and 10mm from the right side of the card.
A Standard vertical card with quiet zone and graphics zone highlighted

Layer 2

  1. Quiet zone. The quiet zone is found around the address on the card. The quiet zone is to be at least 5 mm from the top, right, bottom, and left of the address.
  2. Graphics zone. You can place graphics anywhere outside the quiet zone.
A Standard vertical card with graphic

Layer 3

An example of a Standard vertical card with graphic.