Please note: When we assess an item and determine it to be Personalized Mail or Postal Code Targeting, it’s that individual item that we approved and not the overall campaign or marketing initiative.
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Official qualification process
All Personalized Mail™ and Postal Code Targeting items must meet both the content definition and the requirements outlined in the Smartmail Marketing customer guide.
If you’re not sure if your items qualify, we encourage you to have your mail items assessed by contacting our Commercial Service Network (CSN) at 1-866-757-5480. We individually assess each item against our Personalized Mail and Postal Code Targeting definition. Qualifying items will receive an approval ticket number, valid for 12 months, that you can add to your Order (Statement of Mailing) to ensure smooth induction.