Smartmail Marketing Partner Program
You + Canada Post = Opportunity
Your Smartmail Marketing Program details
Offer more value and advice to more customers. Become a Canada Post
Smartmail Marketing partner today. Here's what you get, FREE:
- REFERRALS through an online directory of partners like you targeted at small and medium-sized customers of Canada Post
- EDUCATION & TRAINING to promote the value of Canada Post Smartmail MarketingTM to your customers and to understand our processes and specifications.
- MARKETING & SELLING TOOLS help you show customers what Smartmail MarketingTM can do for their business.
Customers are looking for you. We can help them find you.
We connect businesses with mail service professionals, including print and letter shops that offer mailing and related services.
As a Partner, you'll be listed in our online Partner Directory. Small and medium-sized businesses will search this directory looking for Partners that offer mail services in their city or province.
Mail on behalf of your customers
As a partner, you can sign agreements for parcels, Canada Post Personalized Mail™ (formerly Addressed Admail™), Lettermail™ and more, and you can also deposit mail on behalf of your customers.
A sneak peek
What you can see and do on the Partner Program site once you've registered:
- Get a Canada Post customer number for your customers.
- Get important updates on the Partner Program and Canada Post products and services.
- Get access to exclusive marketing and selling tools to help you grow your business.
Our Success Stories
Success!
How partnering helped Jeff seal the deal
In a webinar exclusively for Canada Post partners, Jeff Ekstein, owner of Print & Post and Willow Printing Group, learned about Canada Post's targeting service, Precision Targeter™.
Armed with this knowledge, Willow Printing’s VP of sales and marketing pitched a unique campaign to one of his clients, a summer camp. Using demographic information obtained from Precision Targeter, the campaign targeted couples with young children
Willow made the sale, signed an Unaddressed Admail™ (now Canada Post Neighbourhood Mail™) agreement on behalf of the customer, and printed and mailed half a million flyers. Results exceeded the client's expectations, who will be looking at repeating the campaign.
How partnering helped Nadeem expand his business
Mississauga-based Transnorth Postal Services began its operation in 1998 as a small lettershop, at the time; company specialized in data processing, addressing, Lettershop services and fulfilments.
After joining the Canada Post Partner Program in 2010, Transnorth Postal took advantage of the many training, education, and marketing and selling tools we offer all our partners. As a result, they significantly expanded their service offerings.
Customers now view Transnorth owner and founder Nadeem Ahmed as a 'Mailing Consultant'. In addition, as a result of this partnership, Transnorth Postal has been able to acquire new customers, which has resulted in 5% revenue increase.
The terms "Partnership" and "Partner" refer informally to cooperation between Canada Post and targeted businesses, and are not intended to, and do not, connote any legal partnership or other business arrangement other than as independent contractors.
Participation in the Partnership Program is subject to approval by Canada Post and to the Partner agreeing to and complying with terms and conditions as stipulated by Canada Post from time to time.
